Globalisation of Media

From the early rise of human civilization, man and his ability to communicate has made him superior than any other living animals in this world. Knowingly or unknowingly we have been involved in communicating with each other in day to day life. In the earlier age people didn't know how to produce sounds so they used to talk with themselves intra-physically known as intra-personal communication and as John Vivian says that "intra-personal communication develops our thoughts and ideas" which lead humans in formation of speech. Since the development of speech which is thought to have begun about three hundred thousand years ago. Slowly humans started to communicate with each other, terminologically speaking inter-personally, using different channels like auditory, visual, olfactory and tactile. Due to inter-personal communication human civilization came to its existence. One of the major characteristics of human is to form a group (family, community and nation) and so people started forming groups from where group communication started although group communication is complex than intra and inter-personal communication, all the members of the group is considered having communication at interpersonal level too. Human society consists of various organization and communication carried out in these organizations are known as organizational communication where information is transmitted to a large group of people, which results in the construction of meanings that have influences on its members. That did not stop there humans started scribbling pictures and unclear lines which is considered as prior forms of the alphabets. Then the printing press was invented in 1445 by Johannes Gutenberg which was a land mark of the human society and served as the gate way to the modern print media. Since then knowledge and information could be transmitted to other fellow beings in larger scale. Then came the era of wire services which started with the rise of telegraph invented by Samuel Morse in 1830-1832A.D. and telephone by Alexander Graham Bell in 1876A.D. and it was possible to send information through wire which was quickly followed up by wireless service in 1895A.D. when Marconi successfully sent human voice with the help of radio wave. Radio receiving sets were invented on 1906 which till now is considered to be the dominant means of communication. The invention of radio brought a new revolution in the sector of communication and the sharing of information across the globe. Thirty years later after the invention of radio humans succeeded in sending sound and voice at the same time with the invention of television. The recent development in the field of communication is the use of satellites and computers in the process of communication. These mass media helps one person or a group of persons to communicate with a large audience which is known as mass communication. Now, communication could be performed in such a way that time and space were no obstacle in its path. Machines extended the range of messages by transmitting over large distances. The use of mass media in the process of communication destroyed the barrier of time and geography and made the world as a family. It linked the whole world in the information superhighway and uplifted the concept of globalization.